近日，中华全国总工会、国家发展改革委、文化和旅游部、国家体育总局四部门联合印发《关于推动职工文体消费高质量发展的意见》，旨在激发广大职工参与文化体育活动的积极性，促进文体消费提质扩容。文件提出，要完善职工文体设施供给，支持基层工会建设多功能文体活动场所；鼓励企业将文体消费纳入职工福利体系，通过发放文体消费券、组织集体活动等方式提升参与度；同时推动公共文化体育资源向产业工人、新就业形态劳动者等群体倾斜。此外，《意见》还强调加强数字赋能，发展线上文体服务，打造线上线下融合的职工文体消费新场景。此举不仅有助于丰富职工业余生活、提升身心健康，也将有效拉动内需、助力构建高质量文体消费生态。
Recently, four Chinese government departments—the All-China Federation of Trade Unions, the National Development and Reform Commission, the Ministry of Culture and Tourism, and the General Administration of Sport—jointly issued the ‘Guiding Opinions on Promoting High-Quality Development of Workers’ Cultural and Sports Consumption.’ The document aims to encourage greater participation by employees in cultural and sports activities and to enhance the quality and scale of related consumption. It calls for improved access to cultural and sports facilities, supporting grassroots trade unions in building multi-functional venues. Enterprises are encouraged to incorporate cultural and sports consumption into employee welfare programs—such as issuing vouchers or organizing group activities—to boost engagement. The guidelines also emphasize extending public cultural and sports resources to industrial workers and new forms of employment (e.g., gig workers). Additionally, the initiative promotes digital transformation by developing online cultural and sports services, creating integrated offline-online consumption scenarios. This move not only enriches workers’ leisure lives and improves their physical and mental well-being but also stimulates domestic demand and supports a high-quality cultural and sports consumption ecosystem.
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