近日，海尔智家就出售其印度子公司49%股权一事作出回应。公司表示，此次交易是其全球化战略优化布局的一部分，旨在通过引入本地合作伙伴，提升在印度市场的运营效率与品牌影响力。海尔强调，交易完成后，其仍将持有印度子公司51%的控股权，继续保持对业务的主导权。此次合作对象为印度本土一家具有丰富渠道资源和市场经验的企业，双方将共同推动产品本地化研发、供应链优化及售后服务体系建设。海尔方面指出，印度作为全球增长最快的家电市场之一，潜力巨大，通过股权合作可更灵活地应对当地政策、文化及消费习惯差异，加速市场渗透。此外，此举也有助于降低海外运营风险，提高资本使用效率。海尔重申，其长期深耕印度市场的战略方向不变，未来将持续加大在智能制造、绿色节能产品等领域的投入，以巩固其在全球市场的竞争力。
Recently, Haier Smart Home responded to reports regarding the sale of a 49% stake in its Indian subsidiary. The company stated that this transaction is part of its broader strategy to optimize its global footprint, aiming to enhance operational efficiency and brand presence in the Indian market by partnering with a local entity. Haier emphasized that it will retain a 51% controlling stake in the subsidiary, ensuring continued leadership over business operations. The partner is a well-established Indian firm with extensive distribution networks and deep market expertise. Together, the two companies plan to advance localized product development, streamline supply chains, and strengthen after-sales service systems. Haier noted that India, as one of the world’s fastest-growing home appliance markets, offers significant growth potential. This equity partnership allows Haier to better navigate local regulations, cultural nuances, and consumer preferences, thereby accelerating market penetration. Additionally, the move helps mitigate overseas operational risks and improves capital efficiency. Haier reaffirmed its long-term commitment to the Indian market and pledged continued investment in smart manufacturing and energy-efficient products to bolster its global competitiveness.
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