1919酒类直供（简称“1919”）作为中国领先的酒类新零售平台，近年来展现出强劲的增长势头。据最新披露的财务数据显示，1919已连续三年实现盈利，标志着其商业模式日趋成熟与稳健。公司通过线上线下融合的新零售模式，整合供应链、优化库存管理，并依托数字化技术提升运营效率，有效降低了成本并增强了客户体验。在持续盈利的基础上，1919对未来发展充满信心。公司预计到2025年，全年营收将突破140亿元人民币。这一目标的设定基于当前酒类消费市场的稳步复苏、中高端白酒需求的持续增长，以及1919在全国范围内的门店扩张和会员体系的不断完善。此外，1919还在积极布局即时零售、直播电商等新兴渠道，进一步拓宽收入来源。值得注意的是，1919的成功不仅体现在财务数据上，更在于其打造了从采购、仓储、配送到终端销售的一体化酒类流通生态。随着消费者对正品保障和高效服务的需求日益提升，1919凭借其品牌信誉与数字化能力，有望在竞争激烈的酒类零售市场中持续领跑。
1919 Wines & Spirits Direct Supply (commonly known as ‘1919’)—a leading Chinese wine and spirits new retail platform—has demonstrated robust growth in recent years. According to its latest financial disclosures, 1919 has achieved profitability for three consecutive years, signaling the increasing maturity and stability of its business model. By integrating online and offline channels, optimizing supply chain and inventory management, and leveraging digital technologies to enhance operational efficiency, the company has effectively reduced costs and improved customer experience.Building on this consistent profitability, 1919 is confident about its future trajectory. The company projects that its annual revenue will surpass RMB 14 billion by 2025. This forecast is supported by the steady recovery of China’s alcohol consumption market, sustained demand for mid-to-high-end baijiu, and 1919’s ongoing nationwide store expansion and membership system enhancements. Additionally, 1919 is actively exploring emerging channels such as instant retail and live-streaming e-commerce to diversify its revenue streams.Notably, 1919’s success extends beyond financial metrics—it has built an integrated ecosystem covering procurement, warehousing, logistics, and end-user sales. As consumer demand for product authenticity and efficient service grows, 1919’s strong brand reputation and digital capabilities position it well to maintain leadership in China’s competitive alcoholic beverage retail market.
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