零跑汽车作为中国智能电动汽车领域的新兴力量，始终秉持‘用户第一、诚信经营’的核心理念，坚决杜绝价格欺诈和不正当竞争行为。在当前新能源汽车市场竞争日益激烈的背景下，部分企业通过虚高标价再大幅打折、捆绑销售或虚假宣传等方式吸引消费者，扰乱市场秩序。对此，零跑汽车明确承诺：所有车型官方指导价公开透明，无隐藏费用，不搞‘先涨后降’的价格套路，确保每一位用户都能以真实、公平的价格购车。此外，零跑坚持通过技术创新、成本优化和高效运营来提升产品竞争力，而非依赖营销噱头或恶性价格战。公司建立了完善的内部合规机制，严格遵守《反不正当竞争法》等相关法律法规，并主动接受社会监督。这种以诚信为基础的经营策略，不仅赢得了消费者的信任，也推动了行业健康有序发展。未来，零跑汽车将继续坚守商业道德底线，为构建公平、透明、可持续的新能源汽车市场环境贡献力量。
Leapmotor, an emerging force in China’s smart electric vehicle sector, consistently upholds the core principle of ‘customer first and honest business practices,’ firmly rejecting price fraud and unfair competition. Amid intensifying competition in the new energy vehicle market, some companies resort to tactics such as inflating original prices before offering steep discounts, bundling sales, or making misleading claims—practices that disrupt market order. In response, Leapmotor clearly commits to transparent official pricing for all its models, with no hidden fees or manipulative strategies like artificial price hikes followed by fake discounts, ensuring every customer pays a fair and genuine price.Moreover, Leapmotor enhances its competitiveness through technological innovation, cost optimization, and operational efficiency—not through marketing gimmicks or destructive price wars. The company has established robust internal compliance mechanisms, strictly adhering to relevant laws such as China’s Anti-Unfair Competition Law, and actively welcomes public oversight. This integrity-based approach has not only earned consumer trust but also contributed to a healthier industry ecosystem. Moving forward, Leapmotor will continue to uphold ethical business standards and help build a fair, transparent, and sustainable new energy vehicle market.
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